Maude Latour, a Columbia Student, Makes Existential Pop

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Identify: Maude Latour

Age: 22

Hometown: New York Metropolis

Now lives: In a four-bedroom condominium close to Columbia College, with the identical 4 roommates she has lived with since freshman yr.

Declare to fame: Ms. Latour is a singer-songwriter whose plush indie pop grapples with impermanence. She writes about composing a letter to her future self, cleansing a bed room that all the time will get messy and, on her current single “Trees,” mourning the lack of her grandmother, whom she searches for within the area between branches. Ms. Latour filmed the track’s music video throughout her last semester as an undergraduate at Columbia this spring, between courses on Virginia Woolf and the historical past of philosophy. “I’m majoring in, ultimately as a philosophy major, life being fleeting,” Ms. Latour mentioned.

Massive break: A self-described choir child, Ms. Latour started songwriting at 15 and importing her music to Spotify at 17. In March 2020, through the early pandemic lockdown, Ms. Latour posted a video of herself singing “One More Weekend,” an upbeat rendering of an early school heartbreak, to TikTok, the place it has been considered greater than 455,000 instances. (It has greater than 28 million streams on Spotify.) In 2021, throughout her junior yr, Ms. Latour was making use of to summer time jobs when document labels approached her. She signed with Warner Data and launched an EP, “Strangers Forever,” final October.

Newest challenge: Ms. Latour went on a North American tour this spring, squeezing in six exhibits throughout spring break and the remainder on weekends. Ms. Latour mentioned she cried onstage at Bowery Ballroom in Decrease Manhattan, whereas dedicating her track “Lola” to associates within the viewers who’re survivors of sexual assault. (“Keep my girls protected/ I’m turned on when I’m respected,” she sings.) “Diderot says you can’t have authentic emotions onstage,” mentioned Ms. Latour, referencing the French thinker’s “Paradox of the Actor.” “I was like, ‘What?’ All I do is go onstage and feel and bleed out my emotions in front of people.”

Subsequent factor: Later this month, Ms. Latour will play Lollapalooza, her first pageant, on the identical day as Metallica. “I’m on the same stage as them, so their drum kit and stuff is going to be behind me,” she mentioned. Ms. Latour can be engaged on an EP she described as a queer coming-of-age set within the “enchanted forest” that’s New York Metropolis. “The way I feel at the old age of 22 is so much more complicated than when I was 19,” she mentioned. “I’m trying to grow up with my music.”

Borrowed threads: Ms. Latour’s iridescent, Y2K-era stage outfits are a joint effort between herself and her 4 roommates. The magenta corduroys, rhinestone belt and rust-orange Nike jacket she wore on tour had been sourced from her roommates’ closets. Carrying her associates’ garments helps ease Ms. Latour’s nerves. “I feel hugged by their presence,” she mentioned.

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